Too many e-commerce brands waste ad spend chasing numbers that never hit the bank account. We focus on what matters: profitable growth driven by ads and creative that actually sell.
Running an online store is tough. You are juggling product, fulfilment and customer experience while the competition is driving up ad costs. Common roadblocks we see:
We fix this by putting profitability first.
Keep acquisition costs sustainable so growth stays profitable.
Get more value from every customer through repeat purchases.
Lift basket size and make each order worth more.
Turn more visitors into buyers without extra ad spend.
Send the right people to your site so every lever works harder.
We also track Marketing Efficiency Ratio (MER), which measures total revenue against total marketing spend. It shows how efficiently your entire marketing ecosystem is working, not just individual channels.
Together, these measures unlock scalable, profitable growth.
Ads that stop the scroll and drive sales on Meta and TikTok. From dynamic retargeting to native-feel TikTok ads, we create campaigns that build demand and convert.
Capture intent at the exact moment customers are ready to buy. From Shopping campaigns to search and YouTube ads, we bring high-intent traffic that converts.
Creative designed to sell, not just look good. We produce ad-ready assets across all major platforms, from short-form video to UGC-style ads.
Turn one-time buyers into loyal repeat customers. We design automated flows that recover abandoned carts, boost post-purchase sales and grow LTV.
Keep ads fresh with variations built for today’s algorithms. This aligns with Meta’s Andromeda update, which rewards advertisers who feed the algorithm more options.
Map the customer journey from awareness to retention, optimised for profit at every step.
We have helped e-commerce brands scale profitably with ads and creative that perform.
Since partnering with WHD, Amanda and Pierce from PATRICKS have transformed their marketing approach, scaling ad spend while staying 40% above their target. WHD acts as an extension of their marketing team, providing honest advice, open communication, and a focus on more than just ROAS.
“WHD isn’t just focused on ROAS, they care about the wider business. They’ve helped us hit our new customer acquisition targets every month.”
With WHD driving results, PATRICKS continues to grow efficiently and sustainably.
It is no wonder they have already recommended WHD to countless other businesses.
Before partnering with WHD, Peter from The Irrigation Hub struggled to understand where to invest his time, money, and marketing efforts. Since coming on board, not only has the business seen massive growth in clientele, but Peter finally has clarity on strategy and a team he can trust behind it.
“WHD made it so easy to know where to put our time, money, and energy. They’ve gone above and beyond, exceeding even the expectations we had for ourselves.”
With a clearer path, stronger support, and real growth, The Irrigation Hub is scaling with confidence.
Your ads are only as strong as your creative.
Here are examples of the kind of work we deliver for ecommerce brands:
Every campaign starts with strategy. That is non-negotiable. From there, you choose how content gets created.
We plan, film and edit everything. Our team delivers scroll-stopping ads that are shot, polished and ready to run.
You handle the filming in-house. We take your raw footage and turn it into high-converting ads backed by our strategy.
We engage content creators who know how to make ads that feel native to TikTok and Meta. We manage the process end-to-end so you get authentic UGC that performs.
We keep it simple, transparent, and focused on results.
We start with a one-hour deep dive into your business, goals and numbers.
We run a full audit, implement immediate improvements, and carry out a financial analysis to set your MPIs (Marketing Performance Indicators).
We design your creative plan and ad strategy, then move into filming, editing and production.
Your campaigns go live. The first two months are dedicated to testing, refining and optimising based on data
Once the winners are clear, we scale what works and focus on increasing LTV and AOV through remarketing and post-purchase campaigns.
We believe in being upfront about what it takes to grow an e-commerce brand.
Most of the brands we work with are investing at least $10k per month in paid ads across Meta, TikTok and Google. That is the level needed to collect enough data, test creative properly and scale profitably.
Our Ignite Session is designed to show you what growth could look like for your store before we commit to a partnership.
We do not just talk about growth behind closed doors. We share what works.
Here are our latest episodes focused on scaling online stores:
We are not just another agency running ads.
We are your partner in growth.
Wasted spend is the enemy. Our focus is building campaigns that deliver real, measurable growth.
We are trusted by e-commerce brands that care about growth and profitability.
Most brands start to see traction within the first 4–6 weeks, with profitable scaling usually kicking in around the 3-month mark.
We typically work with ecommerce brands investing $10k+ per month in paid ads. This ensures enough budget for testing and scaling.
Yes. Our team produces ad-ready creative built to convert across all major platforms, including Meta, TikTok, Google and YouTube. This includes short-form video, UGC-style ads and other high-performing formats.
We keep things flexible. There is an initial 3-month commitment, then a rolling agreement with a 60-day notice period.
Meta, TikTok, Google Ads and YouTube. We build integrated campaigns across channels for maximum impact.
We typically work with brands doing $100k+ per month in revenue. However, we also partner with smaller brands that have proven product-market fit doing $20k+ per month, if they are ready to invest in their growth to scale.
We only partner with businesses where we are confident we can make a real impact. If we do not believe we can improve the performance of your campaigns and maximise your ability to scale profitably, we will not take you on as a client.
Our team is based in Brisbane and Melbourne, and we partner with clients right across Australia.
That is exactly why brands come to us. Eight out of ten businesses we speak with are bleeding cash on inefficient campaigns that are not built to engage new customers at scale. Most agencies optimise to make their reports look good. We rebuild campaigns around profitability using NCAC, LTV, AOV and MER so you see growth in real revenue, not just clicks and overinflated ROAS.
We have a creative testing framework built into our Growth Engine, designed to maximise performance under Meta’s latest Andromeda update. This requires a high level of creative velocity and diversity, so the algorithm is constantly fed with fresh, varied content that drives stronger results.
You get a live dashboard with up-to-date performance data, along with transparent reports showing spend, sales, NCAC, LTV, AOV and MER. We make it clear what is working, what isn’t, and where we are focusing next.
We are profit-first. Most agencies celebrate ROAS. We focus on the metrics that grow your business long-term and hold ourselves accountable to real revenue growth.
E-commerce brands waste millions each year on ads that do not work. Let’s make sure you are not one of them.
The Digital Marketing Partner for Ambitious Brands
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